The Needfinders: a Reflection on Patnaik and Becker’s seminal paper

Patnaik and Becker seem to give us a torch with which to light our path into that immersive, murky realm of qualitative data collecting and assessment. Among the several important takeaways I saw was that in doing social research, it's easy to just gather data for the sake of gathering data, and you'll be able … Continue reading The Needfinders: a Reflection on Patnaik and Becker’s seminal paper

Compare | Design | Explain Series Part 1

The goal of this report is three-fold. It seeks to compare and evaluate two competing websites in terms of human-computer interaction with a focus on the information processing model. This model likens our cognitive processes to how a computer works. Using this critique, we will then propose a new design, and justify why this design is … Continue reading Compare | Design | Explain Series Part 1